It’s typical for a construction road crew to be followed by an Impact Protection Vehicle (IPV), which is designed to absorb the energy of a collision, and most importantly, protect the workers. Even when they work perfectly, IPV drivers are still in danger themselves.
Imagine, if you will, a self-driving IPV. The Colorado Department of Transportation’s (CDOT) RoadX program went beyond imagination, to reality, unveiling in August 2017 the world’s first Autonomous Impact Protection Vehicle (AIPV).
CDOT turned to CIG for help showing the world the true greatness of this innovation and its origin – Colorado. Launching the first self-driving work zone vehicle had to be more than an event. It had to be unique, far-reaching and live. Simply stated, yet intricately achieved, CIG’s envisioned using the latest communication technology to show the world the latest transportation technology.
Add in a press conference full of VIPs and the potential of international media interest? Yes. Let’s do this.
CIG worked with audio and visual experts to carefully plan a live demonstration of the AIPV on Facebook Live and YouTube Live. The team also planned for contingencies –because, as we all know, there are no do-overs in live action.