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LDDA Brand Identity
Categories: LDDA | Government | Logos/Identity
Challenge
Position downtown Longmont as the premier shopping and entertainment destination in the region and ensure a healthy, energetic downtown for years to come.
CIG Solution
Design a new logo and brand identity for LDDA that visually captures the energy and vibrancy of the downtown area and excites community residents and businesses, as well as visitors from across the Front Range. Our logo and brand identity process earned LDDA the City-County Marketing Communications Association Savvy Award in 2008, as well as the Colorado Governor’s Award for Downtown Excellence.